Seven Presentation Design Rules That Make Any Deck Better

November 11, 2026

You do not need to be a designer to make clear, good looking slides. These seven rules cover most of what makes a deck feel professional.

1. One idea per slide

Each slide should answer one question. If you find yourself writing a second title, split the slide.

2. Make the type big

Titles around 60 to 80 pixels on a widescreen slide and body text above 30 pixels read well across a room and on a phone. If text does not fit, cut words before shrinking the font.

3. Align everything to a grid

Use consistent margins and line items up with each other. Snap guides help; so does reusing the same few layouts across the deck.

4. Use colour with restraint

Pick one primary colour for emphasis and keep the rest neutral. Use the accent for the one number or word you want people to remember.

5. Show real data simply

Use a bar or line chart for change over time and a big number for a single result. Label the data directly and remove anything that does not help.

6. Choose images that mean something

A photo should show the place, product or people you are talking about. Avoid generic stock that only decorates.

7. Move with purpose

Transitions and animations should guide attention, not entertain. A simple fade between slides and building a list one line at a time are usually enough. Save effects like magic move for moments when change is the point.

SlidesBat themes follow these rules by default: consistent margins, a type scale, restrained colour and layouts for numbers, charts and images.

More articles